Newsig · CNBC
Netflix content chief Bela Bajaria defines event strategy as streamer eyes more live sports
Bajaria said Netflix would be open to a package of international NFL games if one becomes available when the league renegotiates its media rights agreements.
Why it matters
NFLX (Netflix) · Why linked: News directly about Netflix's content and live sports strategy. Market context: bullish — openness to more live sports signals potential subscriber growth and engagement.
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